Millhouse Howell
- Brand Identity
- Marketing Collateral
Millhouse Howell Landscape Company creates beautiful landscapes for residential and select commercial properties in Birmingham and surrounding neighborhoods. When a new partner joined the business, Scout was brought in to recast the brand in a new light.
A Cut Above the Rest
Millhouse Howell’s mission is to blur the threshold of inside and out. While the logo style and typographic treatment feel luxurious and sophisticated and timeless. The icon’s elegant symmetry embodies the company’s process of high-class landscaping: taking that which is wild and refining it into art.
The objective was to establish visual credibility, achieved by offering a complete experience across everything from marketing collateral to company equipment. The brand’s implementation expresses a tasteful, stylish identity in line with the quality services they provide.
